[2026 Edition] Are there really Japanese products you can't buy in Thailand? Unexpected blind spots regarding food, water, and daily life I noticed after moving to Thailand

[2026 Edition] Are there really Japanese products you can't buy in Thailand? Unexpected blind spots in food, water, and daily life discovered after moving to Thailand
What many people worry about before moving or being stationed in Thailand
When a posting or move to Thailand is decided,
Many people probably worry, "Will I be able to buy Japanese products in Thailand?" or "What should I bring from Japan?"
Before I started living in Thailand, I also thought I would have trouble getting Japanese products.
However, once I actually started living in Thailand, my impression changed significantly.

Conclusion: There are almost no Japanese products you can't buy in Thailand
As of 2026, many Japanese products and ingredients can be purchased in Bangkok.
For example,
-
Soy sauce
-
Miso
-
Curry roux
-
Japanese rice
-
Natto
-
Japanese snacks
-
Shampoo
-
Detergent
-
Cosmetics
You can find almost all daily necessities. There's no longer a need to bring large quantities of food or daily goods from Japan.

Japanese ingredients available in Thailand
In present-day Bangkok, Japanese ingredients are relatively easy to find.
Common examples include:
-
Japanese rice
-
Miso
-
Soy sauce
-
Dashi
-
Tofu
-
Natto
-
Frozen foods
-
Retort foods
-
Curry roux
It is entirely possible to lead a Japanese-centric lifestyle.
Japanese products often brought before moving to Thailand
Many Japanese people bring the following from Japan:
-
Curry roux
-
Miso
-
Dashi
-
Instant noodles
-
Sweets
-
Over-the-counter medicines
However, most of these can also be bought in Thailand.

Japanese products that are genuinely difficult to obtain in Thailand
Of course, not all products are readily available.
For example,
Japan-exclusive pharmaceuticals
If you use specific medications, it's advisable to check in advance.
Certain supplements
Products made for the Japanese domestic market may be difficult to obtain.
Japan-exclusive home appliances
Models specific to the Japanese market cannot be purchased overseas.
Specialty hobby items
Models, specialized tools, and unique materials offer a wider selection in Japan.

Expensive Japanese products in Thailand
Japanese products can be purchased.
However, they are not sold at the same price as in Japan.
Due to factors such as shipping and import costs,
-
Japanese rice
-
Sake
-
Japanese snacks
-
Some cosmetics
-
Specific branded products
tend to be more expensive than in Japan.
In other words,
it's not that you "can't buy" them,
but rather that "you can buy them, but they're expensive,"
which is the current reality in Thailand.
Things I didn't need to bring when moving or being stationed in Thailand
From my own experience,
-
Seasonings
-
Retort foods
-
Snacks
-
Shampoo
-
Detergent
-
Stationery
did not need to be brought specially.
In current Bangkok, a surprisingly large number of Japanese products are available.
Unexpected changes in dining environment in Thailand
Here's something I realized.
It's that "being able to buy Japanese products"
and "being able to enjoy the same diet as in Japan"
are slightly different things.
You can buy ingredients and seasonings.
However, there's one more important thing for daily meals:
That is "water."
What you should know about drinking water in Thailand before moving there
In Japan, it's common to drink tap water directly.
However, in Thailand, not many households drink tap water directly for consumption.
Therefore,
-
Bottled water
-
Water dispensers
-
Water purifiers
are commonly used. Many Japanese people only start thinking about "which water to choose" after moving to Thailand. Drinking water, not just food and daily necessities, is also a crucial topic in Thai life.

You can buy miso. But what water do you use to make miso soup?
You can buy miso, dashi, and freeze-dried miso soup.
But what kind of hot water do you use for the final pour?
Many people only become aware of the difference in water quality once they start living abroad.

You can buy Japanese rice. But what water do you use to wash and cook it?
You can buy Japanese rice in Thailand.
However,
-
the water used to wash the rice
-
and the water used to cook the rice
are consumed daily.
It is said that about 60% of rice is water.
That's why choosing the right water is also important.

You can buy pasta. But what water do you use to boil it?
Spaghetti and pasta are also readily available.
However, a large amount of water is used when boiling pasta.
Many people are particular about ingredients and sauces, but few may pay attention to the water.

You can buy curry roux. But what water do you use to make it?
Japanese curry roux can also be purchased in Thailand.
Therefore, it's not difficult to make curry just like in Japan.
However, a lot of water is also used when making curry.
-
Water for washing vegetables
-
Water for simmering ingredients
-
Water for cooking rice
Curry tends to focus on the roux and ingredients, but water is also an important ingredient that supports the flavor.

The real blind spot I noticed after moving to Thailand
Before coming to Thailand,
I was only concerned about "whether Japanese products could be bought."
However, after actually living here,
I realized that "what kind of water to choose"
has a much greater impact on daily diet.
You can buy ingredients.
But you have to choose the water yourself.
This is a point that is surprisingly often overlooked in life in Thailand.

Water is the unseen ingredient in cooking
We are particular about ingredients and seasonings.
However, we don't pay much attention to water.
In fact, water is also an important ingredient that makes up a dish.
In Thailand,
-
Bottled water
-
Water purifiers
-
Water dispensers
are commonly used in homes.
In other words, choosing drinking water is part of daily life.

Rethink water because you're living in Thailand
For example,
-
Cooking rice
-
Making miso soup
-
Boiling pasta
-
Making curry
-
Brewing tea
-
Brewing coffee
Water is used in all these daily meals.
Onsensui 99 is natural alkaline ionized water sourced from Tarumizu Onsen in Kagoshima Prefecture.
It has a pH of 9.5-9.9 and is characterized by being ultra-soft water with a hardness of 1.7.
It can be used not only for drinking but also for daily cooking.
For example, you can easily enjoy it by simply pouring warmed Onsensui 99 into freeze-dried or powdered miso soup.
Related articles
-
Is Thai tap water drinkable? Explaining the difference from Japan
-
Comparing mineral water available in Thailand | What's the difference with Onsensui 99?
-
What is Onsensui 99? Natural alkaline ionized water born from Tarumizu Onsen in Kagoshima Prefecture
Summary
As of 2026, there are almost no problems with not being able to buy Japanese products in Thailand.
However,
"being able to buy Japanese products"
and "being able to enjoy the same diet as in Japan"
are slightly different.
Making miso soup.
Cooking rice.
Boiling pasta.
Making curry.
Water is used in all of these.
Paying attention not only to ingredients but also to water.
That might be one way to make life in Thailand more comfortable.
You can buy Japanese products.
However, the taste may not be the same as in Japan.
That is one of the things I realized from actually living in Thailand.
Frequently Asked Questions (FAQ)
Can I buy Japanese rice in Thailand?
Yes. You can buy Japanese rice in Bangkok.
Can I buy miso and soy sauce in Thailand?
Yes. They are sold in many stores.
Can I buy curry roux in Thailand?
Yes. Japanese curry roux is relatively easy to purchase.
Can I buy Japanese medicine in Thailand?
Some can be purchased, but Japan-exclusive products may be difficult to obtain.
Is Thai tap water drinkable?
It is generally not recommended for drinking.
Do I need to bring a large amount of Japanese products before moving to Thailand?
In current Bangkok, many products are available, so there's no need to bring more than necessary.
Can Onsensui 99 be used for cooking?
It is used for cooking rice, miso soup, tea, coffee, and other daily meals.

