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Article: ONSENSUI99 Official Characters | Introducing the Official Characters Born from Kagoshima and Tarumizu Onsen Culture

japan culture

ONSENSUI99 Official Characters | Introducing the Official Characters Born from Kagoshima and Tarumizu Onsen Culture

ONSENSUI99 official characters inspired by Kagoshima and Tarumizu onsen culture

ONSENSUI99 Official Characters Born from Kagoshima and Tarumizu Onsen Culture

ONSENSUI99's official characters were created to share the nature and hot spring culture of Tarumizu City, Kagoshima Prefecture, and Japan's unique "kindness" with the world.

ONSENSUI99 aims to be more than just a natural mineral water brand, but a brand that promotes:

  • Kagoshima's Nature
  • Japanese Culture
  • Onsen Culture
  • Wellness
  • Lifestyle

to the world.

Each of the newly created characters has a motif related to Kagoshima or Tarumizu.

Their designs are not only cute but also convey the regional culture and a distinct Japanese worldview.


ONSENSUI99 Official Characters

All Characters

The four official characters symbolize the world of ONSENSUI99.

Each has a different personality, themed around Kagoshima and onsen culture.

ONSENSUI99 official characters inspired by Kagoshima and Tarumizu onsen culture

Japan's "Kawaii Culture" and Character Culture

In Japan, there is a strong culture of "local characters" and mascots used to represent regions and cultures.

At ONSENSUI99, we created official characters to convey the charms of:

  • Kagoshima
  • Sakurajima
  • Onsen Culture
  • Water
  • Regional Allure

in a more accessible way.

These characters are planned to appear on social media, LINE stickers, and at events in the future.


ONON

Character inspired by Sakurajima and Kagoshima's nature

ONON was created with the iconic Sakurajima and the grand nature of Kagoshima in mind.

With a gentle and calm demeanor, ONON quietly watches over everyone.

ONON embodies what ONSENSUI99 values:

  • Coexistence with nature
  • Gentleness
  • Healing

ONON is a character that evokes Kagoshima's peaceful atmosphere and a tranquil sense of Japan.

Kagoshima's gentle air and the serene atmosphere of Japan can be felt through this character.

ONON character inspired by Sakurajima volcano and Kagoshima nature

ONON official identification card character design


SENSEN

Cat character inspired by Kagoshima's "Kanpachi Culture"

SENSEN is a character inspired by "kanpachi" (amberjack), a famous product of Tarumizu City, Kagoshima Prefecture.

SENSEN wears a kanpachi-inspired ornament on their head.

Bright, energetic, and full of curiosity.

SENSEN loves fun things and brightens up daily interactions.

SENSEN expresses what ONSENSUI99 values:

  • Fun
  • Approachability
  • Kagoshima's regional culture

Additionally, Kagoshima has a culture related to cats, such as "cat shrines," and this worldview is also incorporated into the design.

In addition, Kagoshima has a culture associated with cats, such as "Cat Shrines," and this worldview is also incorporated into the design.

SENSEN cat mascot inspired by Kagoshima kampachi culture

SENSEN official identification card character design


SUISUI

A healing character inspired by "water"

SUISUI is a character inspired by ONSENSUI99's "water."

With a gentle and slightly shy personality, SUISUI quietly accompanies you in daily life.

SUISUI embodies what ONSENSUI99 values:

  • Gentle taste
  • Smooth drinkability
  • Comfortable closeness to nature

Born as a character to quietly bring healing to daily life.

Born as a character to quietly bring healing into everyday life.

SUISUI water drop mascot character of ONSENSUI99

SUISUI official identification card character design


KYUKYU

Character inspired by the ONSENSUI99 bottle and onsen culture

KYUKYU is a character born from the image of the ONSENSUI99 bottle and Japanese onsen culture.

Characterized by a calm demeanor and a somehow reliable expression.

A comforting presence that quietly accompanies you, expressing ONSENSUI99's unique "gentleness" and "sense of security."

KYUKYU embodies what ONSENSUI99 values:

  • Sense of security
  • Onsen culture
  • Gentle presence

The design, inspired by a hot spring cap, also conveys a passion for the onsen culture of Kagoshima and Tarumizu.

The design, inspired by a hot spring hat, also reflects our passion for the onsen culture of Kagoshima and Tarumizu.

KYUKYU mascot inspired by ONSENSUI99 bottle and onsen culture

KYUKYU official identification card character design


LINE Stickers and Merchandise Also Planned

ONSENSUI99 plans to utilize these characters for:

  • LINE stickers
  • SNS content
  • In-store POP displays
  • Stickers
  • Original merchandise
  • Event promotions

We will continue to share Japan's "kawaii culture" and the charm of Kagoshima and Tarumizu with the world.

We will continue to deliver Japan's "Kawaii Culture" and the charm of Kagoshima and Tarumizu to the world.


ONSENSUI99 Official LINE Sticker

Available now on the LINE STORE

Enjoy the ONSENSUI99 characters in your daily conversations.

▶ Get LINE Stickers here
https://line.me/S/sticker/33997894/?lang=th&utm_source=gnsh_stickerDetail

ONSENSUI99 official LINE sticker characters inspired by Kagoshima and Tarumizu onsen culture


From Kagoshima to the World

ONSENSUI99 is natural alkaline ion water originating from Tarumizu City, Kagoshima Prefecture.

More than just "selling water," we aim to share:

  • Japanese culture
  • The charm of Kagoshima
  • Onsen culture
  • Wellness lifestyle

with the world.

We appreciate your continued support for the ONSENSUI99 characters.


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